Another comes almost immediately after, when he nearly drives his car into a construction zone, and when he's forced to ditch it to escape. In "The Chopper", he has one when he nearly runs head on into the mob.He tries to play it off with a nervous smile, until he realises he's stuck on top of the arena's roof with no safe way down. The very first is when his only means of transportation is blocked off.Oh, Crap!: Understandably, Michael gets this quite a few times, even with an "Oh, Crap!" Smile:.Everyone Chasing You: To the point where Michael has to get creative in his evasions.Will include performances from both superstar and emerging SME artists.
#Music pub pepsi series
* Pepsi also will sponsor a series of music television specials, which Songs prior to their debut at radio, creating heightened levels ofĪnticipation for the relevant songs and releases. Pepsi will provide music fans with "sneak previews" of key SME artists' * In advertisements to run on radio stations across the United States, While specific details are in development, preliminary elements of the Sony Music Entertainment and Pepsi campaign are as follows: "Having worked with Shakira internationally since 1999, we've been successful in making SME artists a key part of Pepsi's music programs to better connect music fans with their heroes and us." "Our involvement with Sony Music and their artists has been a real win for Pepsi brands over the years, and this next step is a natural extension," said Antonio Lucio, chief marketing officer, PepsiCo Beverages International. In creative exchange with SME, we're unlocking our respective assets to make this campaign resonate like no other in the marketplace." "Music is an integral part of the Pepsi experience. "Nothing connects with young people like music and, with its dedicated focus on developing the very best artists from around the world, no one is better suited to help us intensify that connection than Sony Music," said Pepsi-Cola North America president Dawn Hudson. Internationally, SME and Pepsi already have joined forces on Shakira's worldwide concert tour, and we look forward to expanding the effort to include a broad array of established and emerging artists." "I have every confidence that the three-part strategy of early awareness through radio exposure, maximum exposure through television specials and superior point-of-purchase placement at non-music retail outlets will give our releases and artists a significant advantage in the North American marketplace. "Pepsi's long track record of successfully blending music with their message made the company the natural choice for this one-of-a-kind co-branding campaign," commented Tommy Mottola, president/CEO of Sony Music Entertainment. Internationally, there will be a variety of innovative, co-branded marketing initiatives to maximize visibility for established SME artists and introduce new artists throughout the world. The campaign will include co-branded sales efforts at non-music retail outlets across the country, providing a dramatically expanded distribution platform for SME releases and unique cross-merchandising programs for Pepsi retail customers.
#Music pub pepsi tv
Sony Music Entertainment and Pepsi-Cola North America have entered into an unprecedented multifaceted, global marketing campaign that will span the worlds of radio, television and retail.īeginning next summer in the United States, there will be nationwide radio advertising for Pepsi brands featuring "sneak previews" of songs from key SME artists, as well as a series of Pepsi-sponsored TV specials showcasing select SME artists.
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